Working with other U.S. agencies, as well as donors and international development partners, USAID has focused its program over the last year on five areas essential to Pakistan’s stability and long-term development and reflective of Pakistani priorities: energy, economic growth, stabilization, education and health.
The inherent message communicated through various media appears to be making inroads in peoples minds and has successfully cultivated a positive image that the programs aims to helping them in far-flung areas and monitoring the overall progress through an instrumental transparency process.
The findings of a country wide categorical opinion poll recently concluded by Insights Research Consultants, an Islamabad based prominent research organization, affirmed that the majority of Pakistani people pose significant trust in USAID community-assistance program and they see such initiatives as a good medium of boosting positive image of USA in Pakistan.
The poll was done by using the tool of computer Aided Telephonic Interviews (CATI) with 2080 randomly selected phone-owning residents of 13 districts of Pakistan- Gilgit, Upper Dir, Lower Dir, Abbotabad, Mianwalli, Sheikupura, Muzaffargarh, Bhawalpur, Dadu, Larkana, Badin, Jaffarabad and Naseerabad. The respondents belonged to Socio -Economic Classes A, B & C.
The analysis of the opinion poll widely negates the belief that US Aid was being rejected in the wake of some recent events and respondents attributed such rumors as baseless propaganda to grab the attention of a minority mindset who always try to mobilize public against USA by using the name of religion for their vote banks.
The study established that the real beneficiaries were the widespread rural populace who had been deprived of basic amenities such as water reservoirs, schools, health facilities, etc. for several decades. They now viewed US Aid Program as a savior in helping Pakistan to develop a vibrant economy for its citizens and to become a robust economic partner among its neighbors and the global community. By applying the principles of host-country ownership, sustainability and mutual accountability, USAID and their Pakistani partners are ensuring that civilian assistance to Pakistan achieves lasting results.