LONDON – The smell of success is going on sale at Harrods as you’ll have to be super rich to afford their latest perfume.
To mark the opening of the Salon de Parfum boutique at the London department store, the British perfumer Clive Christian has created a special edition of his No1 perfume with an eye-watering price tag of £143,000.
A standard bottle of the fragrance costs £450 and is marketed as ‘the world’s most expensive perfume’. But the one-of-a-kind new edition genuinely deserves this description thanks to the way it has been packaged.
Called the No1 Passant Guardant, it uses the perfume house’s signature crystal bottle and then ups the ante by covering it in hand-crafted, 24 carat gold lattice-work.
As with all the bottles, the top is a crown shape as the design was created in 1872 and paid homage to Queen Victoria.
But in this case, the gold crown is embedded with flawless white diamonds. In total, there are 2,000 individually set diamonds on the bottle.
Meanwhile, the lion motif on the front is made up of two yellow diamonds, with a rare pink diamond marking out the lion’s tongue.
On his website, Clive Christian, OBE, said: ‘I was inspired to create an iconic bottle as precious as a crown jewel to mark this special event.’